Archive for February, 2010

Structuring Promotional Copy

February 16, 2010

I recently worked with Iver Therapy on some promotional materials and I thought they were an excellent demonstration of the importance of getting the right content and design to ensure you connect with as many potential customers as possible. The piece of work in this example is a flyer design to promote Iver Therapy’s hypnotherapy service to help people quit smoking permanently.

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